New business owners who are passionate about growing their small businesses from strength to strength should listen to Josh Melick’s wise sales strategies. As Melick has created a few handy tips which can aid new business owners in attracting sales which is an invaluable resource as it boasts sales tips that are specifically designed for new business owners with little business experience.
Unfortunately, many new business owners are under the impression that all they have to do to attract sales is to invest in a high-quality website. However, the truth of the matter is that no matter how impressive a website is, people need to know about a business in order to search for its website. Josh Melick advises new business owners to physically hunt for sales and to pitch their business to anyone who is willing to listen.
As Melick understands that many business owners are uncomfortable with acting like salespeople, he advises new business owners to prepare for their sales pitches and to preplan numerous business pitches. So that they’ll have a pitch prepared for any situation. He also tells business owners to practice each of the pitches which they write as much as possible so that they’re able to confidently discuss the content of their pitches without getting flustered or experiencing a mental blank. In order to gain confidence, Melick recommends practicing speeches in front of real people, instead of practicing pitches in front of a mirror.
While many business owners create a traditional business pitch, Melick also believes in the power of snappy elevator pitches. Especially as many potential clients don’t have a lot of free time to listen to a lengthy business pitch about a new start-up. If new business owners are able to capture the attention of individuals during an elevator pitch, they’ll be able to book a time to go over their full pitch with interested clients at a later time and date. Well-crafted elevator pitches will also save business owners time as professional salespeople only close one out of four deals and there is no point giving full pitches to individuals who will know that they’re not interested in a business in just two minutes.
While offering unsustainable sales is not a wise long-term business strategy, Melick also advises people to drum up attention for their new businesses by offering unbelievable sales that other businesses can’t afford to compete with or will be unwilling to compete with. Another creative idea which Melick believes in is running an opening promotion that provides customers with free gifts for spending a certain amount of money in a single transaction. As psychologists have found that most people will be willing to spend a lot of money on products or services which they don’t actually need in order to receive a free gift. As people like the feeling of getting something for free. Even if they’re effectively paying for their free product.
Josh Melick believes that new businesses have a great chance of beating the odds and celebrating their one-year anniversaries if their owners are able to successfully implement some of the sales strategies which are listed above!